Smart in Any Language When my company put the small business TV show “Making It” on the air in 1989 the very first story in episode #1 was the fascinating tale of a brother and sister team of business owners … Read More
More Jobs—Steve and Small Business
Many thousands of words have been written about Steve Jobs as a visionary and titan during the past week. They are well deserved. Today however, I’m looking in on his life as an inspiring story for the small business owners … Read More
Tags: Apple, branding, business story, in perspective, iPad, iPod, John Sculley, Lexus, mac, Mercedes Benz, Palo Alto, Steve Jobs, Steve Wozniak, Superbowl
Luxury — I Don’t Think So
This is the time of year when every merchant is digging deep to come up with the sales or promotional line that consumers can’t resist. It is indeed make it or break it time for a lot of retail businesses … Read More
Tags: branding, in perspective